Search Engine Optimisation (SEO)
Search Engine Optimisation (or Optimization for our American friends) is one of the most important parts of any digital marketing campaign. Creating a beautiful website is just the beginning...
On Page SEO
This involves the analysis and optimisation of a website’s pages. Once analysed we make the relevant amendments to your pages, which is the first step in helping to improve your search engine rankings.
We look at various important factors, such as text content and meta data. Everything needs to be search engine friendly. Years of experience in SEO mean we know exactly what Google and the other major search engines want to see.
With this essential step taken care of your site is already ahead of many of your competitors.
Off Page SEO
Once the "on page" aspects of your website are optimised, our "off page" strategy comes into effect. Various ethical "white hat" techniques are used. We always stick to the rules! First and most important is Link Building.
Simply put, we work hard to ensure that your site receives a steady flow of natural backlinks from around the web. One of the many techniques we use is the creation of new content, often referred to as "link bait".
This type of written word content can take many guises, from blogs to case studies. It all depends on your campaign.
Oliver helped Goldgenie receive #1 page rankings and pole position over all of our competition. Not only is his company a pleasure to work with, but I would not hesitate to recommend this no jargon and friendly team of online experts to anyone just starting out as an online company, or to more seasoned and established websites wanting to get ahead of the crowd with no nonsense advice, help and support.Laban RoomesOwner, Goldgenie
As a start up business I was sceptical of certain expenses such as online advertising and marketing such as SEO but I have to say you have been the best I could have wished for. Within just a few weeks of my website launch I was getting lots of visits to my website and I am now seeing the benefits of your early work. You have also helped with my social media strategy with some invaluable advice. Thank You,Katie CollarboneOwner, Tan Van
I often see people complaining about SEO and online marketing companies and am grateful that I found you several years ago. I have never looked back and can’t thank you enough for all of your help and advice over the years. To be at the top of google for so many of my keywords is remarkable and your service pays for itself 100 times over (but please don’t put your prices up). Keep up the good work!Chris SaleOwner, Prestige Carpet Care
Keyword research and analysis is the starting point for any SEO campaign, as it helps us to learn more about your industry and which keywords will be the most effective for your business.
We analyse what your competitors are doing, and how best to ensure that your SEO campaign is successful. We have the tools to delve deep into their online activities, allowing us to build our strategy around their wins and losses.
This crucial part of the search engine optimisation process forms the basis of every successful campaign. Taking hundreds of factors into consideration, our tools and expertise ensure your website deserves to rank.
On Page SEO
Once our audits are established, it is important that the recommended amendments to your website are made. This is known as on-page SEO and is a major factor in the improvement of your search engine rankings.
Aside from ensuring your website is in top condition, off page SEO is a hugely important part of the overall process. We have years of experience in this area, and can ensure your campaign reaches its full potential.
To keep you in the loop, we produce monthly ranking reports. These clearly outline the progress being made by your website in the search engine listings. Analysis and reporting are an important factor of every SEO project.